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Do you really know what customer matters?

Current company strategies, no matter how they have approached final customers in the past, now try to know more about them in order to offer what they want, when they want and where they want. Are you ready for that? Are you close enough to them? Can you foresee what they request next?
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Effective solutions for all your challenges

Know your customer better

Your Challenge

Nowadays customers differs from previous ones in different ways, they are in control, digitalization revolutionize how they know us and how companies engage them, millennials prefer new and niche brands over traditional ones and emotional engagement is a key differentiator.

The Solution

SAP CX Solution Portfolio delivers the trusted source for fist-party customer data to build the perfect customer profile. It provides you a consolidated view of all relevant customer information across all channels and departments for targeting and segmentation.

Predictive Analysis

Your Challenge

Marketing is getting faster as disruption is the norm and time to market is accelerating. Companies need to increase their pace of testing and innovating and adopt a “now, new, next” approach to ensure that they have a pipeline of sales stimulating incremental innovation (now) efforts trained on breakthrough innovation (new), and true game changers (next).

The Solution

Making predictive simulation of various scenarios to optimize marketing strategies. With SAP CX Portfolio you can deliver the best offers and product recommendations to your customers by designing best campaigns, understand customer journeys and optimize portfolio of campaigns.

Personalize Campaigns

Your Challenge

Companies must focus on targeted consumer needs, no matter how they interact with us. Satisfy general population become less and less viable as an objective or requirement.

The Solution

SAP CX Solution Portfolio provide embedded predictive and machine learning scores for targeting, segmentation and easily leveraging third-party models. Machine Learning based customer behavior applications, identify the best audiences for purchase, retention and lead conversion.

Campaign Success

Your Challenge

Combine many data sources to address tipping-point trends quickly. Internet as testing ground for smaller launches in which the product is tested and refine in-market. Identify strongest leaders and maximize the return of the most aggressive portfolio.

The Solution

Understand Marketing ROI with multi-touch attribution and centralized marketing performance management thanks to SAP CX Solution Portfolio. Having a transparent and unified view of plans, campaigns, budget and resources, allows you to have a single view of all marketing performance

Customer centricity, what really matters...

Digital

Innovation

Overcome Channel Conflict

Omnichannel

Agile Models

Customer Experience

Direct to Consumers

Powerful Analytics

Campaign Efficiency

Test & Learn

aspaNETCONOMY supports you in creating the new agile foundation for further growth and innovation with the use of the SAP® Solutions.

www.aspanetconomy.net

Contact us

For more information about our services, please contact us and we will be willing to assist you.